GRUBHUB
GRUBHUB
Services Provided: Technical Brand Management, Email & Push Campaign Strategy, Loyalty Program Development, and App Launch Support
Grubhub powers digital ordering and loyalty experiences for some of the biggest names in food — like Coolgreens, Teddy’s Bigger Burgers, Sweetgreen, and more. Their platform connects hungry customers with favorite local and national restaurants, while giving restaurants the tools to grow, retain, and delight loyal diners.
CHALLENGE We Assessed
Grubhub needed hands-on support to make sure multiple restaurant brands were consistent and strategic across campaigns, loyalty programs, and tech rollouts. Without this, messaging could feel scattered, and campaigns risked underperforming or not launching.
SOLUTION We Implemented
As technical brand manager, I helped keep it all aligned:
Executed push and email campaigns across multiple brands
Supported loyalty program launches
Collaborated with cross-functional teams to unify creative and product strategy
IMPACT We Delivered
Campaigns became more strategic, cohesive, and brand-aligned. App usage increased, loyalty program engagement grew, and multiple restaurant brands benefited from consistent, high-performing campaigns — all thanks to unified brand support.
“From her first day at Grubhub, Jaliyah stood out for her dedication to learning, mastery of new concepts, and commitment to customers. She applied her knowledge effectively, improved team processes—especially in technical areas with limited resources—and set the tone for exceptional service and lasting relationships. Jaliyah is a highly capable, driven professional with a bright future, and I wholeheartedly endorse her for any role she pursues.”